A lot goes into picking out an outfit in the morning. If it's freezing out, if you have anything to do after work, if you're seeing someone you want to impress — it all goes through your head. But often so does what others will think of you because of what you wear. Too short? You're a "slut." Too long? A "prude." It's freakout-inducing.
Terre Des Femmes, a Swiss organization for gender equality, is fighting back against the unfair judgment women and girls face about how they dress with an ad campaign called "Don't Measure a Woman's Worth by Her Clothes." Along with students at the Miami Ad School in Germany, artist Theresa Wlokka created three powerful images, depicting commonly sexualized areas (like a woman's chest and legs) alongside "measuring sticks."
It's a glaring reminder that if a girl wears a low-cut shirt, it doesn't mean she's promiscuous, and a knee-length skirt doesn't mean she's prude or boring. The images also highlight a common justification heard in sexual assault cases — the insane idea that showing skin means the victim was "asking for it."
Skirt Length
Heel Height
Neckline
